The Unlikely Winner: How Williams Sonoma Defied the Sluggish Housing Market Williams Sonoma's stock has soared despite a sluggish housing market, outperforming both its peers and the broader market.
This success story is all the more remarkable given the struggles of other home goods retailers. The company's focus on improving underlying business fundamentals has been key to its success.
Over the past three years, Williams Sonoma's operating margin has more than doubled, from 7. 9% in 2019 to a remarkable 17. 6% by 2021.