Why Canned Pumpkin May Not Be What You Think Canned pumpkin has become a staple ingredient in many recipes, particularly during the holiday season.
Its convenience and affordability have made it a popular choice for bakers who want to make pies and other treats throughout the year.
Understanding the Rise of Canned Pumpkin in Baking The use of canned pumpkin dates back to the early 20th century when Libby's introduced their famous "100% pure canned pumpkin" product.